Ok, have to share this
I emailed the area sales manager in germany for Minox, very nice fella to be honest, and very helpful, just needed some in depth details on the ZA 3-15x42 BDC scope and if it will fit my Hilver rings on the ZKK, as it's a really short tube (12" approx.).
He was nice enough to say that directly from Minox Germany, they could get me a great price! I was clearly VERY excited. however, the offer was 489 euro's or around £405.....
The best I can find in the US where I'm going soon (New Hampshire - no sales tax), and can post as 'gift' to myself in the uk is $465 - or around £290 or 350 euro's.
So I said back the Minox manager, if they could offer 300 euro's or better, it's beneficial for me to buy via them directly. He wrote back - buy in the US! we could never compete with that price!!
now explain this to me please: How can the German HQ/Manufacturer, not compete DIRECTLY with a product shipped to the US, and sold not only at wholesale uplift prices to that retailer, but then to the end customer THROUGH a retailer!!!! HOW HOW HOW!!!