There are some great, well wriiten and well presented adverts for stalking on this forum. There are also some badly written posts lacking information and badly presented.
Would it be worth trying to introduce some standardisation by way of a template? This would include information such as species, sex, dates available, outing fee, cull fees, venison fees, rifle hire and ammunition charges if required, accomodation etc as well as a brief description of the area.
Not only would it be useful for punters to see what is on offer, but I believe it would help those offering stalking.
Just a thought...