Been using the Nosler version in my 308 (150grn) and 6.5 (120grn) for some time now. Use the Vmax version in my 243 (87grn).
Recently the majority just pass straight through the beast. Never had this with the old fashioned reliable SPs.
This happens at all ranges and even out to 200yrds which is about as far as I'd be shooting.
All loads are with Vhit 140 or 160 and deer legal velocities for the respective head.
None of the deer complain but they do run away a bit before giving up and lying down.
I'm thinking about going back to SPs, probably a no brainer as they are cheaper.