Yes, all marketing is about high BC, ballistics charts out to 500 yards, when most hunters are actually making clean kills at 150 yards or less. The round nose bullets, with their better angular momentum, stabilize quickly and easily, and usually quite accurate. They tend to open up well on all kinds of game, retain more weight, and penetrate in a straighter line, right to the vitals which well in the sight picture when the shot went off. Never mind all that, nor the mountains of game which made the reputation of the 7x57, .30-30, the 6.5x54 Mannlicher, the .257 Roberts, the .303 Enfield, the .30-06, .375 H&H, and the big .400 African rifles - all on RN bullets. Marketing wants to give us some reason to buy new, and part of that is bashing the old and proven.