Thing is a lot of folks do struggle, funny how the majority who pretty much grew up with computers could not hang a door , build a wall or do fairly simple joinery ( dont even go to swapping out a car engine on the driveway .It's by far the easiest way to zero too.
And that's coming from me, who would struggle to set up a smart TV.
Getting a zero with elevation and windage turrets is super easy , as is altering windage and changing elevation IN THE FIELD , on the hop as needed to deal with conditions and range
Its so easy to dial in your digital scope most folks have to set it up in a cradle ! Its near as bad as when the mounts where altered before dial in was brought out . seriously thinking selling my Alpex as it had to go back for a re-flash apparently ! Back now Its just sat in its box .