The person who owns the land likes his deer and, due to stopping Pheasant shooting, there is no longer a supplemental food supply, so he is wanting to add additional feed to support the population.
It's his land, his choice, and the benefits of diversionary feeding of Haylage, Fodder Beet, Wheat etc may prevent damage to cash crops, it will help keep the herd healthy, and in turn the quality of harvested carcases should be better, and there is active deer management taking place to control numbers
To start calling folk idiots because they give a Sh1t about the animals that live on their land is crass, why let deer die from starvation when it has been caused by taking away an unnatural source of food and it can be avoided?
Yes we have a deer problem, this may be due to the fact that we have no apex predators, and a lot of land is stalked by people who shoot a very occasional deer for the freezer and don't put in the hard yards to manage the population, but that doesn't mean we have to all be hard hearted killers that don't give a toss about animal welfare in bad weather.
Disappointed by some responses on this thread, it stinks of "if it's Brown it's Down", or "If it's Red it's Dead".
If we don't respect our quarry then deer stalking for anyone other than paid professionals is doomed.