Very good point this. I usually don't get to out shooting till after the kids are in bed. An nv scope lets me shoot at night (not deer obviously!).With most people needing both partners to work full time to afford to live it puts the majority of people (with any hobby) into a place where they are cash poor and ever more time poor! Buying a cheaper digital scope that allows more opportunities for shooting makes more sense than a scope that costs 3 times as much and would probably mean less chance to shoot a deer.
Even so I went out at 7 the other night and my Zulus was about to pick out deer to an hour past sunset which couldn't be seen on my buddy's Swarovski. (All roe does unfortunately).
People talk about digital not lasting. Probably true but if you were the manufacturer would you rather sell a new one every 5 years or support your glass product for 35 years.